Privacy policy

Last Updated October 7, 2026

Your privacy is important to us, and we take it seriously. We provide this Privacy Policy to explain how Alaskan King Crab Co. (“AKC,” “we,” “us,” or “our”) collects, uses, and discloses your information.

What This Policy Covers

This Privacy Policy applies to www.alaskankingcrab.com and all related websites and subdomains (our “Website”), related to our operations and our services.

This Privacy Policy applies to information we collect online, including information you provide to us and information collected automatically. Our Website may contain links to other websites that we do not operate or control. This Privacy Policy does not apply to the information practices of any third-party whose website may be accessible through our Website, or to any third-party websites on which we advertise.

This Privacy Policy is incorporated in our Terms of Use, which govern the use of our Website. You can review our Terms of Use here.

Consent

By using our Website or providing information to us, you acknowledge that we may collect, use, and disclose your information as described in this Privacy Policy. Where required by applicable law, we will obtain your consent before sending marketing communications or engaging in certain data collection activities, and you may opt out at any time as described in this Privacy Policy.

Information We Collect

Information You Provide To Us

We collect information you provide directly to us, such as when you purchase an item or service through our Website, fill out a form, contact us via email or online, sign up for email communications, or subscribe to text marketing notifications. As part of the buying and selling process, we collect personal information such as your name, address, email address, and phone number.

When you purchase an item or a service through our Website, your payment information will be collected and processed by Shopify, which hosts the Website’s online store and provides our e-commerce platform. Information provided to Shopify will be processed according to Shopify’s Terms of Service and Privacy Statement.

Information We Collect Automatically

You can browse our Website without telling us who you are or revealing your personally identifying information. But like most companies, we automatically collect certain information from all visitors to our Website. When you browse our Website, we automatically receive your IP address or other unique device identifier and collect information about your interactions with our Website. This information may also include your web browser and operating system; the date and time of your visit; the pages from which you navigate to and from our Website or the search terms that lead you to our Website; the pages on our Website you visit and how long you stay on each page; and other online identifiers. We use this information to operate and improve our Website, understand customer activity, personalize your experience and communications, and support our marketing activities.

Third-Party Services

In general, the third-party providers used by us will only collect, use, and disclose your information to the extent necessary to allow them to perform the services they provide to us. However, certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies with respect to the information we are required to provide to them for your purchase-related transactions. For these providers, we recommend that you read their privacy policies so you can understand the manner in which your personal information will be handled. Please be aware that certain providers may be located in or have facilities that are located in a different jurisdiction than either you or us, and if you elect to proceed with a transaction that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located. Once you leave our Website or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy or our Website’s Terms of Use.

As you navigate our Website, please be aware that third parties may be able to gather information from and about you. For example, companies offering services or products through links on our Website may use “cookies” to collect and use information about you and may collect information that you submit. In these cases, those third parties will use such information in accordance with their own privacy policies.

Google Analytics

We use Google Analytics to collect information about use of our website. Google Analytics collects information such as how often users visit this site, what pages they visit when they do so, and what other sites they used prior to coming to this site. We use the information we get from Google Analytics only to improve this site. Google Analytics collects only the IP address assigned to you on the date you visit this site, rather than your name or other identifying information. We do not combine the information collected using Google Analytics with personally identifiable information. Although Google Analytics plants a permanent cookie on your web browser to identify you as a unique user the next time you visit this site, the cookie cannot be used by anyone but Google. Google’s ability to use and share information collected by Google Analytics about your visits to this site is restricted by the Google Analytics Terms of Service and Google Privacy Policy.

More information about Google Analytics is available here. You can opt-out of Google Analytics by downloading an add-on to your browser here.

Klaviyo

We use Klaviyo for email marketing and website visitor tracking. Klaviyo places first-party cookies on your browser to identify visitors, track browsing behavior, and personalize marketing communications. For more information, please see Klaviyo’s Privacy Policy.

How We Use Your Information

We will not sell or rent your personal information to anyone. However, we may use information that you provide to us or that we collect automatically for various business or commercial purposes, including:

  • To administer, operate, and improve our Website and services;
  • To respond to an email, inquiry, or request sent by you;
  • To process a transaction, including to verify your credit card, place an order, arrange for a delivery, or return a purchase;
  • To send periodic emails providing you with information you request or that we think may be of interest to you. You may opt out of such communications at any time by following the instructions in each communication;
  • With your permission, to send emails about our store, new products, and other updates;
  • To enable trusted third-party service providers to help us provide, improve, protect, or promote our Website or services;
  • To prevent fraud and to ensure the safety and security of our Website;
  • To comply with a legal obligation, such as responding to a subpoena or a court order, or to protect our rights.

In addition, we may disclose your information, including your personally identifying information, as part of a merger, acquisition, debt financing, sale of company assets, or similar transaction, as well as in the event of an insolvency, bankruptcy, or receivership, in which information about our users may be treated as a business asset.

Information for Residents of States with Personal Data Privacy Laws

If you are a resident of a state that has enacted a personal data privacy law, you may have certain rights with respect to how we use and disclose your personal information. For example, you may have the right, upon submission of a verified request:

  • To be informed of the categories and/or specific pieces of personal information we have collected about you, the categories of sources from which we collect such information, and the categories of third parties with whom we share such information;
  • To ask us to correct or delete personal information we have collected about you;
  • To obtain a copy of information we have collected about you; or
  • To opt out of targeted advertising.

To avail yourself of any rights under applicable privacy laws, please submit a request specifying the rights you wish to exercise by any of the following methods:

Alaskan King Crab Co.
5320 West 23rd Street
St. Louis Park, MN 55416

If we receive a request from you or your authorized representative and we determine the law of your state applies, we will then take steps to verify your identity prior to responding. These steps may vary based on our relationship with you. At minimum we will confirm and match the identifying information in your request with the information in our records. We also may contact you through previously used channels or information in our records to confirm that you submitted the request.

We will not discriminate against you if you exercise your rights under applicable state personal data privacy laws, either by offering you different services or by providing a different level or quality of services. You should be aware, however, that your consent to collect, use, and disclose your personal information is required in order to provide our services. If you exercise your right to have your personal information deleted, we will not be able to provide services to you.

Text Marketing and Notifications

If you subscribe to receive text marketing notifications, we may send recurring automated marketing messages and shopping cart reminder messages to the phone number you provide. Message frequency varies. Consent is not a condition of purchase. Reply STOP to any message from us to unsubscribe, or HELP for help. Message and data rates may apply. We may use cookies and similar technologies to determine whether a shopping cart has been abandoned and, where you have opted in to receive SMS marketing messages, to send cart reminder communications.

Age of Consent and Children’s Information

By using this Website, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this Website. Our Website is not directed to children under the age of 16 and we do not knowingly collect, use, or disclose personal information from children under the age of 16, either directly or via any other website or online service. If you have reason to believe that a child under the age of 16 has provided personal information to us, please contact us and we will endeavor to delete that information from our databases.

Cookies

Like virtually all websites, we use “cookies” and similar technologies (such as web beacons and pixels). These technologies may collect information regarding your interactions with our Website, including pages viewed, products viewed, browser and device information, IP address, and other online identifiers. A cookie is a small data file that is placed on your computer when you visit a website, enabling the website provider to recognize your browser and capture and remember certain information. We use cookies to improve your access to our Website. Cookies also help us identify the interests of visitors to our Website so we can provide more customized content. Cookies can also be used to collect general usage and aggregated statistical information.

We use service providers, including Klaviyo, to help us understand website activity, communicate with customers, and deliver marketing and promotional content. These technologies may allow us to recognize returning visitors, associate website activity with an existing customer profile, and personalize communications based on interactions with our Website.

In some circumstances, our technologies may use information from other first-party identifiers present on our Website to continue recognizing a visitor who has previously identified themselves to us for up to 12 months, including after a particular cookie has expired. This allows us to maintain a more complete view of activity on our Website and tailor communications accordingly. This identifier does not create a profile from your activity on other websites; it only reconnects your browsing activity on our Website with an existing profile if you have previously identified yourself to us, for example by signing up for emails or placing an order.

We may also use third-party analytics, marketing, and advertising technologies that collect information regarding your interactions with our Website and help us measure the effectiveness of our marketing efforts and personalize content and communications. Some of these advertising companies may be members of the Network Advertising Initiative, which offers you the ability to opt out of ad targeting from member companies at networkadvertising.org/choices.

Most browsers can be set to detect cookies and give you an opportunity to reject them. You should be aware that refusing cookies may inhibit or preclude your use of our Website. You can learn more about cookies here.

“Do Not Track”

“Do Not Track” (DNT) is a setting available in most web browsers setting that asks a web application to disable its tracking of an individual user. There is currently no consensus on how companies should respond to DNT signals. At this time, we do not respond to DNT signals. You can learn more about DNT here.

How We Protect Your Information

We have adopted reasonable and appropriate physical and electronic safeguards to protect your personal information from unauthorized access, loss, or modification. Unfortunately, no data transmitted or accessible over the internet can be guaranteed to be 100% secure. As a result, while we strive to protect your personal information, we cannot warrant your information will be completely secure from loss, whether due to inadvertence, acts of malicious outsiders, or a failure of hardware or software.

Changes to this Policy

We may occasionally update this Privacy Policy. When we do, we will also revise the “last updated” date at the top of this page. We encourage you to periodically check this page to stay informed about how we collect, use, and disclose your information.

Contact Us

If you have any questions or concerns regarding this Privacy Policy or our data collection practices, please contact our Privacy Compliance Officer at info@alaskankingcrab.com or by mail as follows:

Alaskan King Crab Co.
5320 West 23rd Street
St. Louis Park, MN 55416